This trailer is for author Heather Dixon's novel Entwined. Which is now resting comfortably on my TBR pile. Why? Because the book trailer was creative and interesting enough to grab my attention. This, in turn, made me want to check out the book and it's summary to find out what the story was about. It was a snare, and I was successfully caught.
I honestly believe, first impressions are really, very important to the success of a novel. Along with reviews, a good trailer and an intriguing summary; a good cover is essential to a books initial success. Cleaver marketing is important if you want to grab an individuals attention to pick up your book and read the summary. I, myself, am very guilty myself of passing over books if the cover is meh, blah or just not right. And a good summary alone isn't always enough to snare readers, IMO. But I'm also a very visual person, so I can only speak for myself.
I'm still up in the air about Trailers being essential. I'm not sure if they've gained enough popularity yet. Maybe I'm wrong. But really great trailers certainly do help in getting the attention of those individuals who either passed over the book for whatever reason, or were on the fence over whether to read it or not.
I've decided, I'm going to start rating book trailers and covers Because honestly? Those artists need recognition too, right? It's important for others in the industry to know and be credited, when they're producing outstanding work or something that could use improvement. This one gets 5 out of 5 from me!
What do you think? Should trailers and covers get their own reviews too? Should the artists be noted for the work they do?